
Welcome to your Pfida
Discover the smarter, shariah-compliant way to achieve your dreams of owning a home without compromising your values.
Pfida is a fin-tech on a mission to provide everyone with opportunities to save, invest and ultimately own a home without interest and debt.
Launched in 2016, we started as Primary Finance to find a halal solution to home buying in the UK.
Want to learn how Pfida can help you build a secure future? Complete the form to receive more information about our services.

A genuine Islamic partnership.
Sheikh Haitham Al-Haddad, Islamic Council